Road America Reflects on a Season of Giving Back

ELKHART LAKE, Wis., – December 1, 2020 – Since the mid-1950’s Road America has valued working with many non-profit groups to assist in fundraising efforts. From the early days, many non-profit organizations such as the Plymouth Optimists, Elkhart Lake Lions, and St. John the Baptist have been mainstays at concession stands for years while providing mouth-watering food at a tremendous value.

However, many are unaware that every season, Road America works with many philanthropic organizations to raise funds for everything from educational programs to groundbreaking disease research and treatments. Despite the 2020 season being unlike any other, and with the right plans, partners, and resources in place, Road America helped raise more than $400,000 for various charities and worthy causes during events, club days, track days, participant-based donations, and concession sales.

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